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For companies · Oct 05, 2025

shortly about why we stared

Mary B.

Hi!
Most things start with a spark—an idea.
As my Upwork workload grew, more clients arrived than I could personally handle. I went searching for a Ukrainian HubSpot community…and when I couldn’t find one, I built it to test whether the demand was real.


image (4)
Organized Group on Meetup

After our first event, I decided to launch an agency and run a few hypotheses to see how we could best fit the market.

We officially started in January 2025.
Our first contract came in September 2025.

No marketing. No ads. No razor-sharp positioning. Just a handful of social posts and honest conversations with existing clients about how they search for a HubSpot-focused partner. Along the way, we connected with our first group of HubSpot specialists and kicked off outreach.

Screenshot 2025-10-05 at 17.18.24

What we do

  • Recruiting for HubSpot roles. Sourcing, screening, and shortlisting specialists who actually match the stack and stage you’re in.

  • Practical, no-nonsense process. Clear briefs, transparent timelines, and short feedback loops.

  • Global talent, local care. We tap international networks while keeping operations simple, human, and efficient.

What we believe

  • Start small, learn fast. We test, iterate, and double down on what works.

  • Relationship > transaction. High-trust collaboration beats shiny decks every time.

  • Craft matters. HubSpot expertise is a craft—finding the right fit takes more than keywords.

Early lessons

  1. There is demand for curated HubSpot talent—especially when the recruiter understands the platform’s nuances.

  2. Clear requirements save everyone time (and budget).

  3. A short, focused shortlist beats a long, noisy one.

Why share this?
Because starting something is hard…and exciting. Only time proves whether it was worth it. We believe it will be. We’re committed to delivering thoughtful, effective recruiting services for HubSpot teams—with care, clarity, and results.

If you’re hiring (or planning to), get started here.
If you’re a HubSpot specialist looking for your next role, join our talent list .


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Mary B.

I’m Masha — a strategist and builder making HubSpot work like magic. I write about content, systems, and smart digital moves. Podcast? Maybe.

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